The Simple Funnel Planner

You don’t need a complicated funnel for your TPT store, you just need a clear path to guide your buyers through your offers.

The goal of this planner is to make your funnel feel simple, doable, and strategic, without turning into a giant project. You’re not building a complicated machine. You’re creating a pathway to guide your audience. There are examples for creating a funnel with or without an email list.

Each section of the planner has prompts for you to respond to and details for you to fill out. After completing the entire planner, you’ll have a complete funnel ready to go! Your next steps will be to set up the automations for your funnel.

The goal of a funnel is to attract new people to your audience and guide them toward making a specific (and typically higher priced) purchase from you. In this planner, we’ll call this resource your Destination Offer.

Not every buyer who enters your funnel will stay to the end of the funnel and that is normal and okay and very much expected. Your goal is not to get every single person to buy your Destination Offer- your goal is to get the right people to the end (teachers who will be interested in your offer because it’s valuable to them).